The Auto Industry’s Next Chapter: Who Wins, Who Loses, and Why

The automotive industry is being rewritten in real time—new players, new power dynamics, and new rules. In this must-see keynote, Steve Greenfield brings his no-fluff, data-driven perspective on what’s happening beneath the surface—and what’s coming next.

From M&A activity and technology trends to OEM-dealer dynamics and shifting consumer expectations, Steve will map out the forces shaping the industry’s next chapter. Expect sharp insights, bold predictions, and practical takeaways that’ll help you position your business to not just survive—but lead.

Whether you're a dealer principal, vendor, or investor, this session is your blueprint for what’s ahead and how to bet smart.

💡 Key Takeaways:
Winners & Losers: A breakdown of who’s gaining ground—and who’s at risk of falling behind.

The Dealer Advantage: Insights on how savvy dealers can adapt and win in a rapidly evolving marketplace.

Tech Meets Strategy: Where to place your bets when it comes to innovation, consolidation, and digital transformation.

A Global Lens: How international trends are shaping the U.S. market—and what to watch for next.

‍