Elizabeth Shults

Elizabeth Shults, Director of Digital Operations and Marketing at RML Automotive, brings a rare mix of dealership grit, digital strategy, and sharp-eyed leadership to everything she touches. She’s worked nearly every role a store can offer—frontline to corporate—and carries that depth of experience into her data-driven decision-making, marketing execution, and team development. A self-proclaimed pivot table enthusiast and BS detector with a knack for clear communication and creative problem-solving, Elizabeth makes complexity manageable and results measurable.

She’s been in the game since she was seventeen and brings that same curiosity and hustle to every challenge. Whether she’s streamlining digital operations, mentoring sales teams, or building marketing strategies that actually move the needle, Elizabeth leads with integrity and a belief in honest, human connection. She values clarity over caps lock, people over platforms, and challenges that force you to level up.